Thoughtful kidswear meant to be lived in, played in, layered with and passed down
Established in 2011, Paade Mode has grown into a leading family-run kidswear brand, synonymous with slow fashion in Northern Europe and spanning across 20+ countries. As a conceptual and trendy label, Paade Mode seamlessly integrates an edgy, tailored high street aesthetic, fusing casual wear with contemporary luxury and elegance.
Led by a small, creative team, Paade Mode has earned international recognition and numerous accolades in children’s fashion. Founded by Linda Raituma, the brand's debut whimsical collection garnered acclaim from fashion blogs and editors, propelling it into a bold and successful journey.
Paade Mode's distinctive look combines color blocking, custom design embroidery, seamless knitwear, and premium-quality Japanese, Italian, and Portuguese textiles. True to its core values of embracing kids' personalities and sustainability, Paade Mode believes that every outfit should serve as a well-cut canvas for the diverse needs of a modern family lifestyle.
Paade Mode Collections
FW 2025
Wonder Voyage
Inspired by the Marionette Theater of Casa Borromeo, FW25 Wonder Voyage collection taps into the weird and wonderful with bold colors, vintage drama and playful patterns - made to move, made to explore.
SS 2025
Mimi's Backyard Society
A tribute to childhood adventure, this collection embodies the magic of secret hideaways, whispered dreams, and sunlit escapades. Vibrant hues and airy silhouettes capture the freedom of summer, while sustainable craftsmanship ensures every piece is made to move with the rhythm of discovery. Designed for young explorers, it’s an invitation to embrace spontaneity, friendship, and the boundless joy of endless summer days.
FW 2024
Winter Meadow
Winter Meadow – a tranquil realm where life harmonizes with the seasons, and all living beings join in a peaceful dance. Winter unfurls its snow blanket over the land, yet beneath this seemingly dormant landscape, the pulse of life continues to throb in anticipation of the gentle touch of spring. Remembered in dreams and postcards passed down through generations, Winter Meadow lives on. Grandparents share tales of this gentle land where everyone has a place. The silver glow of a magical meadow promises the upcoming renewal.
SS 2024
Surrender To Nature
Immerse yourself in the symphony of nature – where the sea meets the shore, and vibrant gardens whisper tales of togetherness. Let the waves and untamed spirit of the forest guide you to a sun-kissed beach, and dance along the shore. Discover profound bliss in nature's embrace.
FW 2023/2024
Alpenglow
Imagine a sky painted in a canvas of warm hues, where the mountains appear to be bathed in a radiant halo—as if the sun is about to set or rise in its full majestic Alpenglow.
ss 2023
Romantic Monsters
Have you ever wondered how a classical masterpiece would appear in the 'now'? Every visit to the Uffizi leaves me captivated by the intricate patterns and details of Botticelli's Primavera and the warmly radiant colors of Venus. Glancing at postcards of Primavera from Florence, I am continually amazed by its timeless beauty.
While still entranced by Botticelli's work, I chanced upon the surrealistic collages by Ukrainian artist Alexey Kondakov. I was swept away by the way he envisions classical figures seamlessly integrated into scenes of contemporary life.
FW 2022/2023
MOV(i)E
The Earth keeps spinning.
The world keeps changing.
Everything around you is in constant motion.
SS 2022
Catch the Wind
The "Catch the Wind" collection invites countless moments of spontaneity. We'll declare boredom only to ignite a playful rhyme-creating game, where one initiates the rhyme, and the other concludes it. Or perhaps indulge in an alphabet game, swiftly calling out words for each letter, both real and imaginary.
FW 2021/2022
Wildberries Secret
The long winter months are perfect for cozy family evenings with tea, homemade pancakes, and a special jam. This homemade wild berry jam transports me to a magical place, brimming with inspiration and wonders.
What is the secret of wild berries?
SS 2021
Miilu
The Miilu collection is akin to a gentle touch—the most delicate dance of the wind. Like a meaningful glance—profound, deeper than the universe. It captures the essence of an accidental note found in Mom’s book, a drawing left on a pillow, or a secret snowman tucked away in Dad’s suitcase.